SHAKTICENTER
The Strategy
1. The Mission
Shakti Center hosts an annual event called "Ghoshthi." It brings together top doctors and psychologists to help parents of children with physical and mental disabilities. The goal is simple but important. Parents get to ask experts personal questions on how to manage their child's behavior and needs.
They needed a team to manage the whole event. That meant handling the venue, the materials, and recording the session for people at home.
2. The Work
We took charge of everything on the ground.
Logistics: We managed the venue and brought in the sound guys. We spent days gathering materials and even had to rush to the market to buy a lighting lamp just minutes before the event started.
Tech & Visuals: We designed the background visuals for the display screen. We also handled the photography and set up a YouTube livestream so parents who couldn't visit could still watch.
3. The Reality Check
This was our first event at this scale and honestly, it was not perfect.
The Issues: The TV screen we rented for the backdrop malfunctioned. Later, some of the kids running around accidentally pulled out the streaming cables which stopped the live feed.
The Fix: We didn't make excuses or blame the TV vendor. We took the blame. We fixed the stream while the event was happening and managed the crowd so the doctors could keep talking to the parents without interruption.
4. The Result
Even with the technical issues, the event served its purpose. Parents got their answers and the experts were able to help. We also managed to record the session for their records.
This project taught us a lot. We learned that event management is less about planning and more about fixing problems on the spot. We made mistakes, but we owned them and got the job done.
Client Feedback.
What they say about the process.
"Peaceful and professional."
Owner, Shakti